In my last post, I covered how you should respond when a prospective Martial Arts school member insists on getting a price from you over the phone.
The truth is, price is just one of the objections you’ll face during membership selling. In order to turn a hesitant prospect into a long-term member, you need to address each and every one of their concerns. Specifically, most prospects will push back on the same four things – location, schedule/time, motivation/commitment and their significant other.
The good news is there’s an easy, fool-proof way to eliminate each of these four objections. To learn how, all you and your staff need to do is practice these simple sales scripts … Continue reading