Marketing is one of the important keys to a successful Martial Arts school. Unfortunately, many school owners get overwhelmed and lost in all the options that are out there.
When I planned to open my second location in March 2014, I knew a solid marketing plan would be key to a successful launch. Utilizing the marketing skills I learned, I was able to grow our school to 100 students in the first 90 days. (When I say students, I am referring to on contract students.)
Although I have a long list of marketing techniques, Facebook is my specialty and the one that yields the best results. The other vital part of our marketing plan includes running and attending community events.
Here’s my list of eight marketing must-dos for getting 100 students in 90 days: